Cross Stitch — Unstitched, Ready to Wear, Formal

Cross Stitch, founded in 2007, has carved a distinctive niche in Pakistani fashion with its signature intricate embroidery work, rich color palettes, and craftsmanship-forward approach. The brand specializes in formal and semi-formal unstitched collections, with average prices around PKR 6,700 positioning it in the accessible-luxury segment. Cross Stitch is particularly popular for its Eid and festive collections, which often feature hand-embellished fabrics. TrendCompare tracks over 3,000 Cross Stitch products, and the brand's seasonal sale events — typically 20–35% discounts — are closely monitored by value-seeking shoppers on the platform.